Here at AuthorViews, we have a long standing interest in online video and its deployment. After all, we've been at this for years now -- our first videos were filmed on January 24, 2004, at a studio in New Orleans. As a result, we tend to keep an eye on the constant evolution of video and how it is used in the online world.

With that in mind, there are two news items that mark a long-awaited evolution in the way people use web-based video that I would like to share. Join me as we take a quick look at some of the developments that have occurred now that the hurdle of long download times is basically a thing of the past.

On June 24, LawInfo.com issued a press release about their plans for the future. Those plans heavily feature online video as an integral component:

Video is rapidly emerging as the new online medium of choice -- in fact, it is estimated that one billion consumers will watch video on the Internet by 2012. In an effort to expend the potential of video within the legal industry, LawInfo has gathered together a team of innovative and accredited professionals in web marketing and media production to build out a new, strategically-designed website featuring online video.

When faced with a legal issue, especially a serious and time-sensitive issue such as being arrested, having to file for bankruptcy, or fighting for child custody, the last thing a person needs is to be hit with complicated legal jargon and confusing procedures on what steps to take. LawInfo has produced online videos that take the mystery out of the legal process by breaking down complex legal problems into clear, easy-to-understand solutions. These "how-to" videos feature answers to legal questions in all major areas of law, including family law, estate planning, criminal law, business, bankruptcy and labor and employment.

Online video is also a critical marketing tool for attorneys. To provide its clients with maximum exposure and to help the public find the right attorney, LawInfo is offering law firms and other legal professionals an opportunity to sponsor a pre-existing online video, or to customize a video tailored to their specific practice, in the area of law of their choice. Further, LawInfo is encouraging clients to submit their own video package which will be accessible to all LawInfo site visitors and marketed by a team of specialists to ensure it reaches the widest possible audience.

The report said that as of the end of 2007, one out of every 1.3 Internet users in China used online video. The survey also found that video users’ incomes were higher than the average income of Chinese Internet users, with 30% making over 2,000 yuan a month.

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