Blog Outreach Report

For the Period October 29 - November 16, 2007
Last Updated: November 16, 2007

Health Care Reform Now!
A Prescription for Change

by George C. Halvorson

Published by Wiley

About Your Report:

Your Blog Outreach Campaign involves several activities to bring your information to the attention of the media and influential bloggers. Each day, we seek to make at least three connections, including posting comments to related news stories, pitching the authors of related news stories, posting comments to blogs in your subject area, and pitching blogmasters of those blogs. We follow links from the Health Care Reform Now! Blog and Google Alerts to journalists and bloggers in the health care area. Then we follow leads from those sites to sites they refer to, and so on. This report tracks our efforts. Please check back for updates throughout the campaign.

---

Monday, October 29, 2007

---

Article:
"Microsoft Buys Thai Health Software Vendor"
PCWorld
http://www.pcworld.com/article/id,139029-c,mergersacquisitions/article.html
Monday, October 29, 2007
"Dan Nystedt (Nice-ted) writes for the News Service from the balcony of his rooftop apartment in Taipei, Taiwan. His scribbles include computer hardware, companies and technology in Greater China, and covering news from areas of Asia without a dedicated correspondent." from IDG

Contact:
Dan Nystedt
Taipei Correspondent
TAIPEI BUREAU
IDG News Service
[redacted for public report]
Nanking E. Road
TaipeiTAIWAN
[redacted for public report]
Email: [redacted for public report]
Web Site: http://www.idg.com/www/homenew.nsf/0/90599C757FEDD4EF852572590072883D?OpenDocument
Category: News Syndicate
Topics: Technology, Asia
Topic Notes: "...computer hardware, companies and technology in Greater China, and covering news from areas of Asia without a dedicated correspondent." -From IDG

Tracking:
10/29/07: Commented on blog.
10/29/07: Emailed pitch.

Contact:
Peter Neupert
Corporate Vice President
Health Solutions Group
Microsoft
Email: [redacted for public report]
Web Site: http://www.microsoft.com/presspass/exec/pneupert/default.mspx
Category: Freelancer
Topics: Information Science, Health Care
Topic Notes: "As corporate vice president for the Health Solutions Group at Microsoft Corp., Peter Neupert is responsible for Microsoft's collaboration with the healthcare ecosystem to address global infrastructure issues of significant scale."

Tracking:
10/29/07: Emailed pitch.
10/30/07: Positive response (he has the book already): "Steve, I have the book already. You should be aware of our consumer product -- www.healthvault.com There were many press stories written about it, I'm sure you can find. At Microsoft, we are working hard to provide the software tools and solutions to physicians and consumers to enable intelligent health reform. peter"

Additional Outreach Activities Today:

• Reviewed tags on Amazon.com page.
• Added 20 more tags to Amazon.com page.

---

Tuesday, October 30, 2007

---

Article:
"Failing to Address Health Care Costs Just Puts Off the Big Accounting"
The Alan Katz Health Care Reform Blog
http://alankatz.wordpress.com/2007/10/28/failing-to-address-health-care-costs-just-puts-off-the-big-accounting/
Sunday, October 28, 2007

Contact:
Alan Katz, RHU
Insurance Neighborhood
The Alan Katz Health Care Reform Blog
[redacted for public report]
Calabasas, CA 91302-3802
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://alankatz.wordpress.com
Category: Web Site or Blog
Topics: health care reformTopic Notes: Vice President of Public Affairs for California Association of Health Underwriters (CAHU)

Tracking:
10/30/07: Added comment to blog post on health care costs. Previous comment was favorable to Kaiser Permanente from a former employee.
10/30/07: Sent email pitch.
10/30/07: Positive Response. Nice note from Alan -- He already has book. "Thanks for the comment and the ping on your site. I appreciate it. Someone from your office already sent me a copy of the book so thanks for the offer. Take care, Alan"

Article:
"Cost of health-care system bugs employers"
http://www.financialweek.com/apps/pbcs.dll/article?AID=/20070924/REG/70921023/1036
Financial Week
September 24, 2007

Contact:
Carleen Hawn
[redacted for public report]
San Francisco, CA 94115
Email: [redacted for public report]
Web Site: http://www.financialweek.com/
Category: Magazine, Journal or Newsletter
Topics: Finance, Health Care

Tracking:
10/30/07: Sent email pitch.
10/30/07: Carlene requested book. "Hi Steve,
I'd love to read Mr. Halvorsen's book.Thanks for getting in touch. I'm VERY interested in writing more about health care reform. I'd also like to interview Mr. Halvorsen for Financial Week on the topic. Kaiser has a lot of perspective to share. Can you help facilitate that?
10/30/07: Contact passed to KP. Jeanne Hughes says book going out.

---

Wednesday, October 31, 2007

Contact:
Jeff Goldsmith
President
Health Futures, Inc.
P.O. Box 5305
Charlottesville, VA 22905
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.healthaffairs.org/
Category: website or blog
Topics: Health Care, Technology
Topic Notes: "America's Premier Healthcare Futurist" He is the author of Digital Medicine: Implications for Healthcare Leaders (Health Administration Press, 2003). Interviewed George Halvorson in 2004 for Health Affairs (http://www.healthaffairs.org/).

Tracking:
10/31/07: Sent email pitch.

Contact:
Helen Darling
President
National Business Group On Health
[redacted for public report]
Washington, DC 20001
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.businessgrouphealth.org/
Category: Freelancer
Topics: Health, Business, health care reform
Topic Notes: "The National Business Group on Health is the national voice of large employers dedicated to finding innovative and forward-thinking solutions to the nation's most important health care issues."

Tracking:
10/31/07: Sent email pitch.

Contact:
Ted Nussbaum
Director
Group And Health Care
Watson Wyatt Worldwide
901 N. Glebe Road
Arlington, VA 22203
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.watsonwyatt.com/
Category: Freelance
Topics: Employee Benefits, Health Insurance
Topic Notes: "The firm is the trusted business partner to the world's leading organizations on people and financial issues."

Tracking:
10/31/07: Sent email pitch.

Thursday, November 1, 2007

Contact:
Gregg Zoroya
USA Today
1000 Wilson Blvd.
Arlington, VA 22229
Email:[redacted for public report]
Web Site: http://usatoday.com
Category: Newspaper- Daily
Topics: Military, News
Topic Notes: Writes about veterans health care for USA Today.

Tracking:
11/1/07: Sent email pitch
11/1/07: Gregg responded: "Steve, thanks. But I delved into the insurance area only as diversion from my coverage of the war's impact on troops. Julie Appleby on our staff is the real authority in that field."
11/2/07: Sent pitch to Julie Appleby, Health Care Reporter (contact info below)

Contact:
Nancy J. Johnson, MA
Executive Editor
American Public Health Association
800 I Street, NW
Washington, DC 20001-3710
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.apha.org
Category: Multiple Publications
Topics: Health Care, Public Helath
Topic Notes:

Tracking:
11/1/07: Sent email pitch
11/1/07: Positive response from "Ellen Meyer" <Ellen.Meyer@apha.org>: "Mr. O'Keefe, thank you for you offer of a review copy of the book, Health Care Reform Now, by George Halvorson. I have actually received a copy of this book from Jossey-Bass, and have forwarded it to our Publications Board for review. APHA does not publish book reviews, however we do have an active program of purchasing books from other publishers and reselling them through our publications catalog and on our website. I would be glad to have this book evaluated for that program.

Contact:
Ellen T. Meyer
Director Of Publications
American Public Health Association
800 I Street, NW
Washington, DC 20001-3710
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.apha.org
Category: Magazine, Newsletter, or Journal
Topics: Health Care, Public Helath

Tracking:
11/1/07: No further followup needed.

Friday, November 2, 2007

Contact:
Julie Appleby
Health Care Industry Reporter
USA Today
[redacted for public report]
McLean, VA 22108
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.usatoday.com/
Category: Newspaper-Daily
Topics: Health Care

Tracking:
11/2/07: Sent email pitch
11/8/07: Positive response: "Hi Steve, Thanks for the note. I do have a copy of the book. Juli"

Article:
"Bush's bank shot at Hillary Clinton on health care"
http://weblogs.baltimoresun.com/news/politics/blog/2007/10/bushs_bank_shot_at_hillary_cli.html
The Baltimore Sun
October 31, 2007

Contact:
Mark Silva
Baltimore Sun
[redacted for public report]
Baltimore, MD 21278
Phone: [redacted for public report]
Fax:Email: [redacted for public report]
Web Site: http://www.baltimoresun.com
Category: Newspaper-Daily
Topics: Politics, Washington DC
Topic Notes: Writes for "The Swamp," the Sun's Washington DC Blog

Tracking:
11/2/07: Commented on Baltimore Sun article.
11/2/07: Sent email pitch

Contact:
Gina Kolata
Andrew Pollack
Health Reporters
International Herald Tribune
[redacted for public report]
Neuilly-Sur-Seine 92200
FRANCE
Email: [redacted for public report]
Web Site: http://www.iht.com/
Category: Magazine, Journal or Newsletter
Topics: Business, International

Tracking:
11/2/07: Sent email pitch individually to 4 IHT journalists -- two bounced.

Tuesday, November 6, 2007

Contact:

Enoch Choi
Doctor
[redacted for public report]
Palo Alto, CA 94301
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Sites: http://www.enochchoi.com/
http://www.medhelp.org/doctors/enoch-choi/index.html
http://enochchoi.vox.com
http://www.linkedin.com/in/enochchoi
http://www.facebook.com/profile.php?id=1004687
Category: Blog
Topics: Medicine, Technology
Topic Notes: "Enoch Choi, M.D. is a Partner in Urgent Care at the Palo Alto Medical Foundation. In addition to his blog, he is the moderator of two forums at MedHelp: The Disaster Preparedness Forum and The Urgent Care Topics Forum."

Tracking:

Tracking 11/06: Sent email pitch

Contact:

S. Elizabeth Malloy
Professor Of Law And Director
Weaver Institute Of Law And Psychiatry
University Of Cincinnati College Of Law
Cincinnati, OH 45221-0040
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://lawprofessors.typepad.com/healthlawprof_blog/
Category: Freelance
Topics: Law, Psychiatry
Topic Notes: Healthlaw Blogger

Tracking:

Tracking 11/06: Sent email pitch

Contact:

Walter E. Williams
John M. Olin Distinguished Professor Of Economics
Department Of Economics MSN 3G4
George Mason University
Fairfax, VA 22030-4444
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.townhall.com
Category: Freelance
Topics: Economics, Politics
Topic Notes: Currently writing about Govt vs. Private healthcare

Tracking:

11/06: Sent email pitch
11/07: Positive Response with book request "Thanks. Cheers."

Wednesday, November 7, 2007

Contact:

Anthony Wright
Executive Director
Health Access
[redacted for public report]
Sacramento, CA 95814
Phone: [redacted for public report]
Fax:Email: [redacted for public report]
Web Site: http://www.health-access.org/
Category: website or blog
Topics: Health Care, California

Tracking:

11/07 Sent email Pitch
11/08 Positive Response with Book Request "I look forward to reading it."

Contact:

Bob Laszewski
President
Health Policy And Strategy Associates, LLC
[redacted for public report]
Alexandria, VA 22314
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.healthpolicyandmarket.blogspot.com/
Category: Blog
Topics: Health Care Policy, Health Care Financing
Topic Notes: "No one has a greater knowledge of the Washington health policy scene than Bob Laszewski - political, economic, social, and straight merit dimensions. Bob also has uncanny forecasting powers... and he calls the shots exactly as he sees them, unusual for Washington." -John McLaughlin, The McLaughlin Group

Tracking:

Tracking: 11/07 Sent email pitch

Contact:

David Williams
Co-Founder
MedPharma Partners LLC
[redacted for public report]
Brookline, MA 02446
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Sites: http://www.healthbusinessblog.com
http://www.medtripinfo.com
Category: Web Site or Blog
Topics: health care, health business

Tracking:

11/07 Sent email pitch
11/08 Response "Thanks, George. Actually I already received a review copy, which was sent to me by Rachelle Matherne. She had promised to put Mr. Halvorson's office in touch with me to arrange an interview but I haven't heard from them..."
11/08 Follow up by RM "When I sent the review copy request to Halvorson's team, I also sent the interview request. (They actually sent the book, not me.) I'll write to his team again and reiterate the interview request. I'm so sorry that no one has gotten in touch with you about that yet. Thanks again for your interest in the book!"

Thursday, November 8, 2007

Contact:

Jane Sarasohn-Kahn
Founder
THINK-Health
[redacted for public report]
Phoenixville, PA 19460-5710
Email: [redacted for public report]
Web Site: http://www.think-health.net/
Category: Website or Blog
Topics: Health Economics, Technology
Topic Notes: "Jane Sarasohn-Kahn is a health economist and management consultant who has worked with health care stakeholders for over twenty years. Focusing at the nexus of health care and technology, Jane's projects focus on: scenario, strategic and business planning, forecasting, health policy analysis."

Tracking:

11/08 Sent email pitch
11/08 Book Request "Thanks for the offer. I promise to read the book, and write about it. I met George H many years ago when I lived in London in the mid-1980s and we both spoke at a World Health Congress in London. He's a rock star. You can mail the book to my office"

Friday, November 9, 2007

Article:

Health 2.0, Computable Data Exchange, and The Sparse Information Model
http://www.thehealthcareblog.com/the_health_care_blog/2007/11/health-20-compu.html
The Health Care Blog
November 9, 2007

Contact:

Matthew Holt
Health Care Strategist
The Healthcare Blog
[redacted for public report]
San Francisco, CA 94107
Phone: [redacted for public report]
Email: [redacted for public report]
Web Sites: http://www.thehealthcareblog.com/
http://www.matthewholt.net
http://matthewholt.typepad.com/
Category: Web Site or Blog
Topics: health care, technology
Topic Notes: "Before launching his own consulting practice, Mr. Holt served as the Vice President of Strategy and Business Development at i-Beacon. Prior to joining iBeacon, he served with Harris Interactive, the leading healthcare survey research company. From 1993 to 1998, he led the healthcare practice at the Institute for the Future in Menlo Park." from The Health Care Blog

Tracking:

11/09/07 Sent email pitch
11/10/07 Replied "Already got it."

Article:

Request For Introduction To Healthcare Technology/IT Resources
http://www.healthcareguy.com/index.php/archives/400
The Health Care IT Guy Blog
October 12, 2007

Contact:

Shahid N. Shah
CEO
Netspective Communications LLC
[redacted for public report]
Lanham, MD 20706
Phone: [redacted for public report]
Email: [redacted for public report]
Web Sites: http://www.healthcareguy.com/
http://shahid.shah.org/
http://www.hitsphere.com/
Category: Blog
Topics: Health Care, Information Tehnology
Topic Notes: "Over the last 15 years the health IT positions I've held include Virtual CTO for CardinalHealth's CTS unit, CTO of a Electronic Medical Records (EMR) company, a Chief Systems Architect at American Red Cross, Architecture Consultant at NIH, and SVP of Healthcare Technology at COMSYS."

Tracking:

11/09/07 Sent Email Pitch
11/13/07 Book Request "Sure, would love to read it. I'm at: [redacted for public report]
Silver Spring, MD 20904"

Article:

Reader's and Author's Responses to "When Medical care is Financially Conflicted"
http://www.medscape.com/viewarticle/560270
Medscape Website
November 12, 2007
"An active author and speaker, Dr. Klepper has provided health care commentary to CBS Evening News, the Wall Street Journal, the New York Times, and the Washington Post, and has published articles in Medscape, The New England Journal of Medicine, Modern Healthcare, Business Insurance, HealthLeaders and newspapers around the country. He serves as one of only three non-physicians on the Editorial Board of Medscape General Medicine, as Editor-at-Large for the medical journal Community Oncology, and as an advisory panelist for the College of Health Dean's Councils at the University of North Florida (Jacksonville, FL) and Florida Gulf Coast University (Ft. Myers, FL). "

Contact:

Brian R. Klepper PhD
Founding Director
The Center For Practical Health Reform
[redacted for public report]
Atlantic Beach, FL 32233-4525
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: ttp://www.medscape.com/
Category: Website or Blog
Topics: Health Care Reform
Topic Notes:

Tracking:

Tracking: 11/09/07 Sent email pitch

Contact:

Patricia R. Salber, MD,MBA
President And CEO
PRS Strategic Healthcare Consulting
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.thedoctorweighsin.com/
Category: Website or Blog
Topics: Health Care
Topic Notes: "As President and CEO of PRS Strategic Healthcare Consulting, Dr. Salber provides employers and health plans with strategic advice related to the management of chronic illness. In that capacity, she has helped to develop a chronic illness SNP for a Medicare Advantage health plan and has provided oversight to a quality improvement project in the mid-west funded by a large health care foundation. She is a frequent presenter at disease management and other industry conferences. In addition, she hosts a popular healthcare blog called "The Doctor Weighs In," www.thedoctorweighsin.com"

Tracking:

11/09/07 Sent email pitch
11/09/07 Book Request and High Praise "Thank you George. That would be great. I write occasional book reviews on the site. This would be a good one to review. I am a long time KP doc (left about 5 years ago) and so I know George and some of the things he has done. TDWI writer, Brian Klepper is our resident Health Reform expert. I'll have him check out your blog. Perhaps we should exchange links."

Article:

Medical Justice League of America
http://sentineleffect.wordpress.com/2007/09/04/medical-justice-league-of-america/
The Sentinel Effect Blog
September 4, 2007
"Richard Eskow is CEO of Health Knowledge Systems (HKS) in Los Angeles, which provides services to the healthcare and workers' compensation industries. Through Eskow and Associates, Richard is also a consultant specializing in healthcare and insurance, IT, strategic planning, and communications. Most clients are in the IT and health-related industries, although Richard has also worked with NGO's, state and national governments, and in the entertainment industry."

Contact:

Richard Eskow
CEO
Eskow And Associates
[redacted for public report]
Beverly Hills, CA 90210
Phone: [redacted for public report]
Email:[redacted for public report]
Web Sites: http://sentineleffect.wordpress.com
http://www.eskowandassociates.com
http://www.healthknowledgesystems.com
Category: Website or Blog
Topics: Health care, Insurance
Topic Notes:

Tracking:

11/09/07 Sent email Pitch
11/09/07 Book Request "I've seen your blog and I like it. And yes, I would be interested in reading George Halvorson's book.Thanks for reaching out, and for the book."

Wednesday, November 14, 2007

Article:

Forbes: The Healthcare billing Nightmare
http://www.forbes.com/opinions/2007/11/13/health-care-payments-oped-cx_rlc_1114health.html
"Named one of the 100 most powerful people in health care in the August 25, 2003 issue of Modern Healthcare magazine"

Contact:

Richard Clark, DHA, FHFMA
President And CEO
Healthcare Financial Management Association
[redacted for public report]
Westchester, IL 0154
Phone: [redacted for public report]
Fax: [redacted for public report]
Web Site: http://www.hfma.org/
Category: Website
Topics: Helath care, Finance
Topic Notes: 100 most powerful people in health care 2003

Tracking:

11/14/07 Sent email pitch via webform
11/15/07 Positive Reponse "Thank you for your note to Dick Clarke, President and CEO of HFMA. Dr. Clarke appreciates your comments and offer for a copy of Mr. Halvorson's book. Because of HFMA's work with Mr. Halvorson, we already have a copy. -Heather Etheridge, Assistant to the President"

Article:

Managed Care Matters Blog
Universal Coverage=Lower Costs
http://www.joepaduda.com/archives/001051.html#more
"Joseph Paduda is the founder and principal of Health Strategy Associates, a workers' compensation and managed care consultant serving insurers, self-insured employers, technology companies and managed care organizations."

Contact:

Joseph Paduda
Founder And Principle
Health Strategy Associates
[redacted for public report]
Madison, CT 06443
Phone: [redacted for public report]
Email: [redacted for public report]
Web Site: http://healthstrategyassoc.com/
http://www.joepaduda.com/
Category: Freelance
Topics: Health Care, Insurance

Tracking:

11/14/07 Sent email pitch
11/14/07 Book Request "George - thanks and I'd appreciate a copy. [redacted for public report] Madison Ct 06443"

Contact:

Margaret Cary, MD MBA MPH
Special Advisor, Medical-Surgical Services
Veterans Health Administration
[redacted for public report]
Washington, DC 20420
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.thedoctorweighsin.com/maggi
Category: Blog
Topics: Health Care, Telemedicine
Topic Notes: "The Telemedicine 200: Who's Who in Telemedicine Policy and Programs" and many other awards.

Tracking:

11/14/07 Sent email pitch

Contact:

Heather Lalley
Reporter
Health Beat
The Spokesman-Review
[redacted for public report]
Spokane, WA 99201-1098
Phone:[redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.spokesmanreview.com/
Category: Newspaper
Topics: HealthTopic

Tracking:

Tracking: 11/14/07 Sent email pitch

Contact:

Bob Barret
Host/Producer
The Health Show
Northeast Public Radio
[redacted for public report]
Albany, NY 12206
Email: [redacted for public report]
Web Site: http://healthshow.org
Category: Radio
Topics: Health, Consumer Info

Tracking:

Tracking 11/14/07 Sent email Pitch

Contact:

Jeffery P. Drummond
Partner
Jackson Walker L.L.P.
[redacted for public report]
Dallas, TX 75202
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://hipaablog.blogspot.com/
Category: Blog
Topics: Law, Health Care
Topic Notes: "Jeffery P. Drummond is a partner in the Health Care section of Jackson Walker. Mr. Drummond's areas of expertise include representing hospitals and other health care providers, physicians and physician groups, research organizations, laboratories, and managed care entities, such as HMOs, PPOs, IPAs, and PHOs"

Tracking:

11/14/07 Sent email pitch
11/14/07 Book Request "Sure, I'll take a copy."

Contact:

Sydney Smith (Psuedonym)
MedPundit
Email: [redacted for public report]
Web Site: http://medpundit.blogspot.com/
Category: Blog
Topics: MedicineTopic Notes: Forbes Best of the Web 2005, and Amazon Reviewer

Tracking:

Tracking: 11/14/07 Sent email pitch

Contact:

Kevin Pho
Doctor
Kevin MD
Email: [redacted for public report]
Web Site: http://www.kevinmd.com/
Category: Blog
Topics: Health Care, Commentary
Topic Notes: 2007 Weblogs Award Finalist "Kevin, M.D. has been featured or mentioned in both mainstream and physician newspapers and magazines, including The Wall Street Journal, British Medical Journal, The Detroit Free Press, and American Medical News."

Tracking:

11/14/07 Sent email pitch

Thursday, November 15, 2007

Contact:

The Consumer Healthcare Blog
[redacted for public report]
Phoenix, AZ 85029
Email:[redacted for public report]
Web Site: http://www.healthcare-blog.com/
Category: Blog
Topics: Health Care, Industry
Topic Notes: Anonymous, multi-author blog

Tracking:

11/15/07: Sent email pitch

Contact:

Larry James
CEO
Central Dallas Ministries
[redacted for public report]
Dallas, TX 75371-0385
Phone: [redacted for public report]
Fax: [redacted for public report]
Email: [redacted for public report]
Web Site: http://www.centraldallasministries.org/
http://larryjamesurbandaily.blogspot.com
Category: Blog
Topics: Poverty, Inner City
Topic Notes: Urban Daily Blog (Grassroots)

Tracking:

11/15/07 Sent email pitch